While over here in the US we await the launch of The X Factor, over in the UK Simon Cowell‘s been super busy this week with his new game show, Red Or Black?

Touted as the most expensive game show in history, the 7 day run is costing 15 million pounds / around $24 million! Seems there’s no recession when it comes to Simon Cowell.

As you’ll see from the trailer below, Red Or Black is a game show on steroids. Aired twice a night over 7 nights, the show consists of 10 rounds, with contestants progressing to the next round if they pick the right color (duh, red or black!). The show starts at Wembley Arena with THOUSANDS of contestants who are swiftly cut down, then goes on location as the number is reduced further. A final 8 then progress to the live studio show and are whittled down to a single contestant who must then make the ultimate gamble – betting on red or black on a giant roulette wheel. If they choose correctly they’ll pocket a million pounds! In total 7 contestants over the 7 nights will stand to win a million…

The show looks a lot like long running UK More >